College football coaches today have very difficult jobs when it comes to organizing a recruiting effort that will land them the best players possible in building a championship program. They are under enormous pressure to not only evaluate players’ talent, but also to predict whether they can succeed at their respective college when they arrive. In many cases, the first to offer the next consensus high school All-American gives them the inside track at signing that players come national signing day each February.

Problems arise when that ‘verbal’ offer arrives early in the process and that player thinks that when they commit the recruiting process is over. This could not be further from the truth! Over the last several years, these verbal offers have been followed by commitments that have little to no stability for both the school and the player. Exceptions can be made for the most elite prospects that are sitting on multiple offers, but these instances are almost non-existent. Verbal ‘offers’ and verbal ‘commitments’ have no governing body to enforce them, not even the NCAA or any college or university anywhere that plays a sport. Take a look at the following passage from the NCAA itself to have a clear idea of what is reality. NCAA and the Verbal Commitment

GES Advisory Company has a very clear understanding of this concept and can advise all of our members of these pitfalls. The important thing to remember is that the recruiting process does not end until National Signing Day when student-athletes sign their National Letter of Intent or NLI that binds them to that school. Enclosed here is the correct interpretation The National Letter of Intent. Whenever any of our prospects receive an offer, the most important advice I can give them is to study and prepare on and off the field as if they never received the offer in the first place! Complacency is our worst enemy and we should never be comfortable with the offer because it can be taken away just as easily as it was given! So the commitment can only come in one form, when the NLI is signed by both the player and the school.

Thanks everyone for reading and let’s have another great week in constant pursuit of our dreams and goals!

The NCAA is doing it’s very best to try to bring some controls to the football recruiting process for the benefit of student athletes in high school. The December signing date is a step in the right direction but there is still plenty of caution that needs to heeded by every young person and their families.  The definition of an offer and an authentic offer are two different things and there are many that end up disappointed because of the difficulty in telling the difference.

I took the time to do a little research into the elite programs in the country in terms of their recruiting practices and how many scholarship offers they make to prospective student athletes in football.  In the 2018 class alone, the average number of scholarship offers for 8 elite programs was One Hundred And Sixty Five! (from 247 football recruiting website)  Remember that each school can only sign 25 players in each class, a rule that will come to bear as of August 1st!

Keep in mind that many of these prospects will choose to go elsewhere, but the sheer number of offers should give every prospect pause when it comes to the authenticity of the offer.  Every one of these situations always goes back to the most important factor, honesty and communication!  Something that is a staple of our program at GES is how we evaluate communication and couple that with the most accurate film evaluation in the industry.  This allows us to find the best school for every prospect that we help!

There are big changes coming to the NCAA Football recruiting landscape that we are keeping a very close tabs on for the benefit of all of our current prospects in our system.  The most important rules amount to the following two key subjects that have a direct impact of every high school football player.  They are as follows:

  1. A mid-December early signing date added
  2. A 10 day limit for satellite camps

There are many benefits to the following rule changes, too many to discuss in this article.  But make no mistake, they mostly serve the best interests of the young people that need some flexibility in finding the best school for them. Take a look at this article to gain a better understanding of what is coming soon.

We take great pride in keeping up to speed with all rule changes that have a direct impact on all of our prospects.  We are ready to assist all those young people and their families so that they can make great decisions on where to go to college!

By the way, be sure to be aware that the NCAA Evaluation period begins in just a few days!

Yours In Football!

The climate of college football recruiting has become increasingly confusing and daunting for many high school football players but also for their parents as well. Considering the overlay of social media platforms, NCAA by-laws and figuring out which exposure or satellite camps to attend, the daily workload has become a full time job. And the key is where do we find the time to handle these responsibilities? It resides in providing focus to the recruiting strategy with the goal of being mindful of our time and other valuable resources.

There are some solutions that we can derive from our past education as it relates to how important it is to evaluate relationships and the critical aspect of building trust. The concept of trust is truly a two way street between coaches and student-athletes. First and foremost is communication; consistent communication is the basis of any productive relationship. Every coach in United States of America all have one thing in common; First is that they are all extremely busy people, Second they do not like to waste time! When coaches maintain a steady stream of contact that stays within NCAA rules, that is a very good step in knowing how sincere they are in you. For example, coaches are allowed to make one phone call per week during any prospects’ senior season. When they call every week consistently through an entire season, that is a good sign that they are serious. Take a look at the following pdf to give you a pretty good idea of what happens when.

I’ve had the great fortune of learning from some of the great communicators of a lifetime in my Father, Coach Bo Schembechler and his mentor Coach Woody Hayes. What was it that made them great Coaches? It was because they were honest to a fault, and you always knew where they stood and they were always consistent. Because of these particular qualities, their reputations spread quickly and players wanted to play for them. If you can find coaches that have these traits and they convince you that you by their consistent and honest communications, these are the type of coaches and programs that you want to play for!

Let’s have a great week, and always remember to give Championship Effort!

April 6th, 2017

For Immediate Release


OVERLAND PARK, Kansas–Former Kansas City Chief great and NFL Hall of Fame inductee Will Shields and Glenn E. “Shemy” Schembechler III, son of legendary coach of the University of Michigan Glenn E. “Bo” Schembechler, are working together to build a business legacy of their own.

Shields, a former Outland Trophy winner at the University of Nebraska and celebrated KC Chief with a 14-year career that included 12 Pro Bowls, and Schembechler, who himself has a 20-plus year career in football scouting ranging from high school, college and the NFL, are bringing their two companies to develop legacies for the most powerful and efficient player development and scouting/recruiting service in the country.

Will Shields 68’s Inside Sports and Schembechler’s GES Advisory Company will partner in the Overland Park facilities that Shields runs.

“Today, you need an entire toolbox to prepare yourself for any sport especially football,” said Shields. “Our program is designed to make athletes faster, stronger, more agile and explosive and our vision is to improve each athlete’s skill set, work ethic, and potential through developmental programming, but you still need more.”

This is where GES Advisory plays an important role.

“The GES program is designed to be the most comprehensive recruiting and evaluation process by bringing the NFL scouting model to the benefit of every high school football player,” said Schembechler. “We provide 24-hour consultation for every player and their parents to navigate the complex world of recruiting with a keen understanding of programs ranging from Division 3, NAIA to Division 1.”

68 ‘s Inside Sports and GES will work hand in hand to emphasize an individualized improvement plan with consistent and reliable athletic, strength and health results. Then a streamlined recruiting process developed for the individual will help the athlete and the family navigate and understand the intricacies and the importance of selecting the correct university.

“Working together, Schembechler and I will serve the day to day needs of each of its members,” said Sheilds. “We will create an efficient process that individuals and families can understand and trust.”

The program begins this Friday, April 7th at the Will Shields 68’s Inside Sports facility in Overland Park.

For more information contact Zach Hibdon, Director of Professional Sports and Scouting at 68Scouting at or His phone number is 913-387-7410.

For more information on GES Advisory, contact Glenn ‘Shemy” Schembechler at or go to



When we began this journey two years ago, it was clear to me that there was a need to improve the football recruiting landscape, and take a legitimate shot at limiting the number of mistakes that are made by both recruits and coaches. Understanding that there is no fail-safe solution, I wanted to provide the closest example that I possibly could, with the understanding that sound and accurate game film evaluation coupled with thorough and concise reports that are accurate is essential to a successful union of players and schools.

It was just me and my dream with a notebook, laptop, and a handful of prospects that were willing to take a chance on a concept that really has never been tried before. By leveraging all that I have learned over the last 40 years, I have been led from watching high school film with my Dad at the age of 7, to working in the University of Michigan recruiting office, to scouting on the road for 16 years in the NFL, and now I am fortunate to be back again. I have found my home, and my purpose.

We are so very fortunate to bring on board so many great coaches, teachers and educators that have fostered our development from the comfort of our own surroundings in Ohio and Michigan to reach both coasts in Florida and California, and many points in between. And while we seek to advance to every state in the nation, we are committed to providing the high standards of excellence that we have demanded of ourselves since day 1.

And last but certainly not least, Happy Birthday Dad!

Yours in Football,

Glenn E. “Shemy” Schembechler III
President and Founder
GES Advisory Company

Thanks to Coach Cree Morris for all that he does in believing in who we are at GES!  Click on the link below to hear him describe his grass roots program of developing some of the very best QB’s like Mark Salazar and many others who are  so fortunate to work with him and his Team at 5ToolQB!

The following is a very telling insight on the type of commitment that we have with each and every one of the families that we help.  This one is told by Sue Honke, the Grandmother of Austin Staebler who is one of the very first young men that we have been able to help.  We could not be more fortunate to do the work that we do and it is because of the great families that find their way to us!

It was of fate and good fortune that brought us to Shemy;  I made the point of telling Austin’s amazing trainer, Dan Roth, of Blue Lion fame (in Ann Arbor) that Austin’s academics were even more important to us than developing his athletic ability.  Dan referred us to Shelly Kovacs, an educational consultant with extensive expertise preparing high school athletes for the high school to college transition (including test prep, study skills, time management, the college application process, etc).

In order to determine the schools with the best opportunities for Austin’s educational and football careers, Shelly wanted an expert opinion of where he could be most competitive and successful athletically. She had worked with Shemy’s father, the legendary Bo Schembechler, had known Shemy for many years, and assured us he was, by far, the best possible person to evaluate high school football talent and prescribe which coaches and programs would lead to Austin’s ultimate success.

Shelly was right!  We were extremely impressed with Shemy’s professional approach. His many years as a pro scout, evaluating talent and placing college players in the pro ranks provided Shemy with expansive knowledge and networks amongst college football programs. He expertly assessed how (which position) and where (which school) Austin’s talents would be best utilized.  We also greatly appreciated the way Shelly and Shemy collaborated about the academic and athletic pieces, and through the admissions process. We could not have been in better hands and are thrilled with the outcome.  Any high school football player with hopes of playing college football should definitely use GES Advisory Company and Kovacs Connections educational consulting.